All about Australian Women
A company’s journey to success makes a great story – it’s aspirational, inspiring and empowering. However what they don’t often delve into are the disappointments and roadblocks all entrepreneurs face along the way. Those failed attempts to success are gold. When I started Pretty Pickles, I was selling three retro aprons. Call me naive but
Complete Reading
When it was time to find my warehouse, it was harder than I thought – and this crushed me, as it was a very important part of the plan. When I found something I liked, I would make contact with the agent and that’s when the fun began! I’m not being sexist, but they are
Complete Reading
“Perth is so backwards!”. “Perth is so far away”. “If you want to go anywhere in the fashion world you need to get out of Perth!”. I am forever hearing complaints about little Perth. I get quite defensive when someone decides to put a bad word on my beautiful city. People constantly put it down.
Complete Reading
(Photo source) Comfort is easy. We all do things the same old way because it’s comfortable. But by staying firmly inside our comfort zones, we miss out on opportunities that may change our lives. A few years ago, I decided to change my life by stepping out of my comfort zone. How did I step
Complete Reading
(Photo credit: BBC) Lights! Models! Guest list! Just do your best darling. My best? In one of the toughest industries in the world? Fashion is cut throat, one minute you’re in, the next you’re out. I realise that my time may be short-lived in this industry, or it may develop into something that I could
Complete Reading
My venture overseas has begun and the first stop on the list is Dubai. My partner and I visited Dubai in 2011 and we both fell in love. We had to go back! Plus a 21-hour flight to London didn’t seem too inviting, so jumping at the chance to stop over in Dubai was definitely
Complete Reading